Gender Bias in Executive Support Roles

Apple recently announced that Siri would no longer have a default voice. Instead, iOS users will choose from a male or female voice throughout the setup process.

While Siri's default voice in certain countries was male, the voice of Siri that has become famous is that of a woman. The decision to make Siri female is a manifestation of the common notion that assistants - be they administrative, personal or executive - ought to be female.